Major-Specific Courses
- Media Marketing for Sports & Business
- Non-Profit Marketing
- Organizational Marketing & Sales
- Marketing Research
Program Goals
- Provide practical skills for experiential learning.
- Realize the importance of e-business.
- Acquire more prospects and consumers from existing markets.
- Comprehend product quality improvement.
- Understand techniques of marketing new and existing products and services
Course Planner
Open the Course Planner to see a breakdown of required and elective courses and total credit hours required for this major.
Tuition & Fees 2024-2025
| On-Campus Courses | $419.00 per credit |
| Online Courses | $456.00 per credit |
| Student Services fee | $254 per 8-week session |
| Double Dorm Room | $1,658 per semester |
| Single Dorm Room | $2,004 per semester |
| 320 (Full) Meal Plan* | $1,588 per semester |
| 224 Meal Plan | $1,430 per semester |
| 112 Meal Plan | $1,024 per semester |
*The full meal plan is required for all freshmen (29 or fewer credits). Students with 30 or more credits recorded on their Calvary transcript may select from other meal plan options.
Career Paths
A Marketing degree prepares students for a range of careers in the business world.
Here are a few potential career paths:
- Account Executive
- Advertising/Promotion Manager
- Director of Web Analytics
- Digital Marketing Analyst
- Digital Marketing Specialist
- eCommerce Manager
- Marketing Manager
- Market Research Analyst
- Paid Search Specialist
Meet the Faculty
Dr. Germaine Washington, M.B.A., D.M.
Chair of Business Administration Department and Dean of Graduate School
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Tressa Barnes, MS
Interim Director of Nikao Leadership Institute, Assistant Professor of Outdoor Adventure Leadership and Sports Management
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